Mo Elfadaly

Mo Elfadaly is the co-founder and CEO of The Wild Pest. His background is in software and product engineering — a decade leading technical teams at Canadian tech companies before turning his attention to what a modern service business could look like in the residential and commercial pest vertical.

Mo co-founded The Wild Pest with John Mercer in 2015 to build the pest control company Metro Vancouver actually deserved: one with published prices, documented guarantees, same-day response, and reporting that looks like it was written in this decade. He owns product, technology, and the brand voice that shows up in every Field Guide article and customer email.